Here's an early look at the Topspin powered YouTube Merch store for Pamplamoose: Anything you make avail for sale via Topspin can be added to your YouTube Merch Store. "You can sell downloads via Topspin from your YouTube page, too. UPDATE 2: Ian Rogers of Topspin says you can sell direct to fan on YouTube. I'd bet that sales via the planned Google Music download store will be allowed. Either way, it's a loss for artists who can't benifit from the higher margin and data collection that direct to fan sales provide. Perhaps its a concession by YouTube to iTunes and Amazon or perhaps they offer a higher return. That limitation also means that any of the creative Topspin powered bundles that include a digital download aren't for sale on YouTube. Interestingly, it appears that while Topspin artists can sell merch via YouTube's Merch Store, all downloads have to be purchased via iTunes or Amazon. These aren't exclusive partnerships, and we may have more to include in the future."
UPDATE 1: As we suspected, a YouTube spokesperson has confirmed that other providers should become part of its Merch Store soon: "We're at the early stage of this kickoff. While no other companies were mentioned at launch, I would anticipate that other service providers will be integrated by YouTube in the coming weeks. Musicians, labels and others must be a part of the YouTube partner's program to add a Merch Store.
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